Skip to main content
Move-In Ready Homes Available Now — Call (928) 275-4122
Valley Peaks Realty
TY WILDE
Prescott New Homes

Privacy Policy

Last updated: March 9, 2026

This privacy policy describes how Ty Wilde Real Estate ("we," "us," or "our") collects, uses, and shares information when you visit newhomesprescott.com (the "Site").

Information We Collect

We collect information you provide directly, such as:

  • Contact information — name, email address, phone number when you fill out a form, take a quiz, or request a guide.
  • Preferences — budget range, timeline, community interests, and quiz responses you submit.
  • Messages — any messages you write in our contact form.

We automatically collect certain technical information:

  • Usage data — pages visited, time on site, click patterns, and referral source via Google Analytics 4 (GA4).
  • Device data — browser type, operating system, and screen size.
  • Cookies — we use cookies for analytics, consent preferences, and marketing attribution. See "Cookies" below.

How We Use Your Information

  • Respond to your inquiries about new construction homes in Prescott, AZ.
  • Send you relevant listings, community updates, and market information you requested.
  • Improve our website, content, and services.
  • Measure the effectiveness of our marketing campaigns.

Third-Party Services

We use the following third-party services:

  • HubSpot — customer relationship management (CRM) to manage inquiries.
  • Google Tag Manager & Google Analytics 4 — website analytics (consent-gated).
  • Meta Pixel — marketing measurement and retargeting (consent-gated).
  • Slack — internal notification of new inquiries.
  • Cloudflare — website hosting, security, and image storage.

Marketing cookies (GA4, Meta Pixel) only activate after you provide consent via our cookie banner. If you decline, no marketing cookies are set and no tracking data is shared with these services.

Cookies

We use the following types of cookies:

  • Essential — consent preference storage. Always active.
  • Analytics — GA4 cookies to understand site usage. Requires consent.
  • Marketing — Meta Pixel and Google Ads cookies for measurement and retargeting. Requires consent.
  • Attribution — UTM parameter and referral source tracking. Essential for proper lead routing.

You can manage your cookie preferences at any time by clearing your browser cookies. Declining analytics and marketing cookies does not affect your ability to use the Site.

Data Retention

Contact information and CRM records are retained for the duration of our business relationship. Analytics data is retained per Google's and Meta's standard retention policies. Attribution cookies expire after 90 days. Consent cookies expire after 1 year.

Your Rights

You may:

  • Request access to the personal data we hold about you.
  • Request correction or deletion of your data.
  • Opt out of marketing communications at any time.
  • Withdraw cookie consent by clearing browser cookies.

To exercise these rights, contact us at twilde@valleypeaksrealty.com.

Contact

Ty Wilde Real Estate
Prescott, AZ 86301
twilde@valleypeaksrealty.com
(928) 275-4122